In 1967, Lillian Annette Rowe, Ph.D. and psychologist in the Army during WWII, left much of her estate to 91°µÍø; for the purpose of establishing a bird sanctuary anywhere in the United States. In 1974, the Lillian Annette Rowe Sanctuary was established. The sanctuary started with 440 acres and increased to 764 within a year and included one part-time warden. The land was purchased from Louis and Margaret Triplett, Donald and Margaret Nutter, and Rose Jacobson.
The site was considered one of the most pristine Sandhill Crane habitats along the Platte River with its wide channels, few in-stream trees and unobstructed views. The longest running wildlife conference, first known as 91°µÍøâ€™s Spring River Conference and then as Rivers and Wildlife Celebration and later as 91°µÍøâ€™s Nebraska Crane Festival, was held in Kearney every March since 1971 and provided impetus for conservation work of the Platte River ecosystem. The Crane Festival ended in 2019 and events are now expanded throughout the spring migration season. The first crane viewing blind trip on the sanctuary occurred in 1975.
In 1988, 91°µÍø purchased the 362-acre farm and buildings where the Center is now located. As visitation grew, the office space became too small. With the generous support of many donors, the construction of the education center took place in 2002. It was named the Iain Nicolson 91°µÍø Center in honor of volunteer and donor Margery Nicolson’s late husband. Construction was completed in mid-January of 2003, by that time the sanctuary had grown to 2,900 acres and seven full time staff members.
The Center was constructed with sustainability in mind, at the time it was the second largest straw bale construction project in the country.